March 27, 2018Pedagogy for the Integration of Work-based Learning in Undergraduate Design Programme: A Participatory Design Model* Wong Shaw Chiang, Tan Wee Chuen
March 28, 2018The Influence of Customer Equity on Customer Loyalty among Telecommunication Service Provider Users* Al Amirul Eimer Bin Ramdzan Ali, Abdul Kadir Bin Othman, Faridah Binti Haji Hassan
March 29, 2018Determinants of Brand Image and their Impacts on Purchase Intention of Grab* Thoo Ai Chin, Nur Ain Nasyazwanie Salimi, Zuraidah Sulaiman, Lee Yoke Lai, Huam Hon Tat
March 29, 2018A Study on Relationship between Customer Relationship Management (CRM) and Customer Satisfaction in Malaysia’s Service SectorGoh Yao Jou
March 29, 2018Children’s Ownership Intention towards Licensed Character Products: The Influence of Packaging, Advertising, Peers and Pester PowerNur Adibah Md Lazim, Zuraidah Sulaiman, *Thoo Ai Chin, Adaviah Mas’od, Farrah Merlinda Muharam
March 27, 2018Pedagogy for the Integration of Work-based Learning in Undergraduate Design Programme: A Participatory Design Model* Wong Shaw Chiang, Tan Wee Chuen
March 28, 2018The Influence of Customer Equity on Customer Loyalty among Telecommunication Service Provider Users* Al Amirul Eimer Bin Ramdzan Ali, Abdul Kadir Bin Othman, Faridah Binti Haji Hassan
March 29, 2018Determinants of Brand Image and their Impacts on Purchase Intention of Grab* Thoo Ai Chin, Nur Ain Nasyazwanie Salimi, Zuraidah Sulaiman, Lee Yoke Lai, Huam Hon Tat
March 29, 2018A Study on Relationship between Customer Relationship Management (CRM) and Customer Satisfaction in Malaysia’s Service SectorGoh Yao Jou
March 29, 2018Children’s Ownership Intention towards Licensed Character Products: The Influence of Packaging, Advertising, Peers and Pester PowerNur Adibah Md Lazim, Zuraidah Sulaiman, *Thoo Ai Chin, Adaviah Mas’od, Farrah Merlinda Muharam
March 27, 2018Pedagogy for the Integration of Work-based Learning in Undergraduate Design Programme: A Participatory Design Model* Wong Shaw Chiang, Tan Wee Chuen
March 28, 2018The Influence of Customer Equity on Customer Loyalty among Telecommunication Service Provider Users* Al Amirul Eimer Bin Ramdzan Ali, Abdul Kadir Bin Othman, Faridah Binti Haji Hassan
March 29, 2018Determinants of Brand Image and their Impacts on Purchase Intention of Grab* Thoo Ai Chin, Nur Ain Nasyazwanie Salimi, Zuraidah Sulaiman, Lee Yoke Lai, Huam Hon Tat
March 29, 2018A Study on Relationship between Customer Relationship Management (CRM) and Customer Satisfaction in Malaysia’s Service SectorGoh Yao Jou
March 29, 2018Children’s Ownership Intention towards Licensed Character Products: The Influence of Packaging, Advertising, Peers and Pester PowerNur Adibah Md Lazim, Zuraidah Sulaiman, *Thoo Ai Chin, Adaviah Mas’od, Farrah Merlinda Muharam