The Relationship Between Job Satisfaction and Turnover Intention in Small and Medium Enterprises Retail Sector

Heng Hong Yuan*


* Heng Hong Yuan

Faculty of Business, Raffles University (RU), Johor Bahru, Malaysia

Email: hhy7818@gmail.com

 

Abstract

The main objective of this study is to investigate job satisfaction and turnover intention among employees working
in Small and Medium Enterprises (SME) retail sector located at Johor Bahru, Malaysia. Three facets of job
satisfaction will be studied to identify which of the following from pay, promotion, or supervision has the greatest
impact on turnover intention. Convenience sampling method is implemented through distributing questionnaire
to the respondents for the purpose of collecting primary data. 60 respondents from SME retail sector were involved
in the data collection process. Statistical Package for Social Science (SPSS) version 29.0 and Partial Least Squares
(PLS-SEM) method with SmartPLS version 3 were used for analyzing the data. The study’s findings showed that
only pay, as opposed to promotion and supervision, has a significant relationship with job satisfaction. According
to this study, turnover intention is most strongly influenced by pay for employees in SME’s retail sector.

 

Keyword: Job Satisfaction, Pay, Promotion, Supervision, Turnover Intention

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